Naslov
The Croatian Prime Minister's Energy

Autori
Geld, Renata ; Borčić, Nikolina

Kolaboracija
ICMC 2022

Vrsta, podvrsta i kategorija rada
Sažeci sa skupova, ostalo, znanstveni

Skup
ICMC2022: 2022 International Conference on Multimodal Communication: Global Multimodal Communication about Energy in conjunction with the International Conference on the Cooperation and Integration of Industry, Education, Research, and Application

Mjesto i datum
Online ; Changsha, Kina, 19.11.2022. - 20.11.2022

Vrsta sudjelovanja
Plenarno

Vrsta recenzije
Podatak o recenziji nije dostupan

Ključne riječi
political-image ; power ; powerless ; narratives ; multimodal-meaning-construction

Sažetak
The global energy crises and the dramatic spike in natural gas prices, coupled with the upcoming European winter and uncertainties related to the availability as well as affordability of energy, makes energy a powerful topic that affects and shapes our leaders’ political image(s). The topic in question exposes their strengths and weaknesses in planning as well as managing the circumstances that arise from the crisis. In other words, energy as a topic has a huge potential for creating contrast within political discourse, which is by far the most powerful frame for constructing images of power vs. powerlessness. The talk focuses on the Croatian Prime Minister’s communication with journalists and members of the opposition parties in the Parliament. Our discussion of the data selected relies on the typological analysis of the narratives that invoke (verbal and non-verbal realizations of) seven master myths (see Jack Lule 2001). Furthermore, we discuss aspects of multimodal meaning construction by identifying emergent meanings that originate in conceptual blends, as described by Fauconnier and Turner (2002 and elsewhere). Finally, we address the role of the audience, the nature of the social occasion, underlying cultural practices, and dominant patterns in communication that create the leader’s political image.

Izvorni jezik
Engleski

Znanstvena područja
Interdisciplinarne društvene znanosti, Interdisciplinarne humanističke znanosti, Kognitivna znanost (prirodne, tehničke, biomedicina i zdravstvo, društvene i humanističke znanosti)

POVEZANOST RADA