Naslov
Conceptual design of packaging for fast food

Autori
Todorovski, Dorotea ; Bolanča Mirković, Ivana ; Vukoje, Marina

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
Printing&Design 22 / Žiljak Gršić, Jana - Zagreb : FotoSoft (FS), 2023, 79-86

Skup
Printing & Design 2023

Mjesto i datum
Zagreb, Hrvatska, 11.05.2022. - 12.05.2022

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
cardboard packaging, conceptual design, sustainability, fast food

Sažetak
Fast food is usually associated with unsustainable sources of raw materials, products, and services. In order to keep the mentioned products competitive and interesting, often designed new packaging. Modern design in the product design phase seeks to reduce negative environmental impacts, but also to connect the product with packaging. Increasing of sustainability of the packaging product can be achieved by a responsible selection of semi- finished products such as recycled papers, inks without volatile organic compounds (VOC) or heavy metals, and others. An additional reduction in environmental impact can be achieved by assembling the boxes without the use of adhesives with as little discarded cardboard as possible. Knowing the meal within the packaging product can optimize the dimensions of the packaging product, but also the basic weight of the cardboard. This way of designing can significantly contribute to the savings of the printing medium. Respecting all that has been said, a completely sustainable product will be designed in this investigation with special emphasis on the packaging product.

Izvorni jezik
Engleski

Znanstvena područja
Grafička tehnologija

POVEZANOST RADA