Pregled bibliografske jedinice broj: 1228521
Attitudes and Behavioural Intentions in COVID-19 Campaigning in the UK: An Experimental Study into the Influence and Perceptions of Colour Blue
Attitudes and Behavioural Intentions in COVID-19 Campaigning in the UK: An Experimental Study into the Influence and Perceptions of Colour Blue // EUPRERA 23rd Annual Congress : Public Relations in the Risk Society Dealing with Uncertainty, Insecurity and Crisis
Beč, Austrija, 2022. (predavanje, međunarodna recenzija, neobjavljeni rad, znanstveni)
CROSBI ID: 1228521 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Attitudes and Behavioural Intentions in COVID-19
Campaigning in the UK: An Experimental Study into
the Influence and Perceptions of Colour Blue
Autori
Topic, Martina ; Shaw, Alan ; Holy, Mirela ; Tench, Ralph ; Geiger Zeman, Marija
Vrsta, podvrsta i kategorija rada
Sažeci sa skupova, neobjavljeni rad, znanstveni
Izvornik
EUPRERA 23rd Annual Congress : Public Relations in the Risk Society Dealing with Uncertainty, Insecurity and Crisis
/ - , 2022
Skup
EUPRERA 23rd Annual Congress : Public Relations in the Risk Society Dealing with Uncertainty, Insecurity and Crisis
Mjesto i datum
Beč, Austrija, 21-24.09. 2022
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
colors, health campaign, UK, Covid-19
Sažetak
The paper is based on analysis of the use of colours during the recent COVID-19 pandemic and within the context of historical health campaigning in the UK.
Izvorni jezik
Engleski
Znanstvena područja
Informacijske i komunikacijske znanosti, Sociologija, Interdisciplinarne društvene znanosti
POVEZANOST RADA
Ustanove:
Institut društvenih znanosti Ivo Pilar, Zagreb,
Sveučilište VERN, Zagreb
