Naslov
Adoption and Exploitation of online banking services by the elderly

Autori
Damoska Sekuloska, Jovanka ; Erceg, Aleksandar ; Čandrlić Dankoš, Ivana

Vrsta, podvrsta i kategorija rada
Poglavlja u knjigama, znanstveni

Knjiga
Economics and Aging - Emerging Issues

Urednik/ci
Barković Bojanić, Ivana ; Erceg, Aleksandar

Izdavač
Ekonomski fakultet Sveučilišta Josipa Jurja Strossmayera u Osijeku

Grad
Osijek

Godina
2022

Raspon stranica
169-192

ISBN
978-953-253-192-3

Ključne riječi
elderly, online banking, services, adoption, analysis

Sažetak
Online banking is considered one of the main contributions of the Internet to global society. Adoption of online banking services could be recognized as one of the metrics for digital inclusion of the population, especially for the elderly. Notably, the value of online banking services is considered significant and worthwhile during the pandemic period. Online banking is becoming increasingly crucial for the elders to meet their demands for high-quality, low-cost, and secure services. This study investigates online banking services among the elderly in Macedonia and Croatia, and compares the results with EU members. Through the survey analysis and available secondary data, the objectives are to identify differences in online banking services among the elderly and recognize the issues that influence the embracement of the digitalization of the banking services in the examined countries. The results have detected the gap existing in the adoption of online banking services and revealed the emerging, growing trend in the exploitation in all the examined countries.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija

POVEZANOST RADA