Naslov
TESTING THE THEORY OF PLANNED BEHAVIOR IN DETERMINING INTENTION TO SEXTING

Autori
Dodaj, Arta ; Sesar, Kristina, Barać, Bruno

Vrsta, podvrsta i kategorija rada
Sažeci sa skupova, sažetak, znanstveni

Skup
International Psychological Applications Conference and Trends

Mjesto i datum
Madeira, Portugal, 23.04.2022. - 25.04.2022

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
theory of planned behavior ; behavioral control ; sexting intention ; emerging adults

Sažetak
The theory of planned behavior, which emphasizes the cognitive aspect of human behavior is the most commonly used theory for predicting various aspects of behavior. It assumes that human behavior is guided by behavioral beliefs, normative beliefs, and control beliefs. Behavioral beliefs produce a (un)favorable attitude toward the behavior, normative beliefs lead to a subjective norm, and control beliefs lead to perceived behavioral control. The combination of these factors leads to the formation of behavioral intention, which has been shown to be the strongest predictor of actual behavior. However, this theory has not often been used to predict sexting behavior. To our knowledge, few studies regarding the theory of planned behavior and sexting among adolescents were conducted, but there are no studies that examine the significance of this theory for predicting sexting behavior among emerging adults. Therefore, the purpose of this study is to examine whether intention to sext can be predicted by the constructs proposed by the theory of planned behavior. The sample consisted of 314 young adults between the ages of 18 and 29 (87.579% women) who participated in the study online. The Theory of Planned Behavior Questionnaire was used, which was developed according to Ajzen's guidelines by Walrave et al. (2014). The questionnaire directly and indirectly measures attitude toward sexting behavior, subjective norms, and perceived behavioral control, as well as the direct aspect of sexting intention. The results mainly confirm the model proposed by the theory of planned behavior. The proposed model explained 45% of the total variance in sexting intention. Of the three factors, subjective norm had the weakest effect on sexting intention. The results of our study contribute to the understanding of the type of cognitive processes that increase the likelihood of sexting during emerging adulthood.

Izvorni jezik
Engleski

Znanstvena područja
Psihologija

POVEZANOST RADA