Naslov
Productivity Analysis Of Retail Trade in the European Union and Serbia Using the AHP-TOPSIS Method

Autori
Lukić, Radojko ; Hadrović Zekić, Blaženka

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
Business Logistics in Modern Management: Proceedings of the 20th International Scientific Conference / Dujak, Davor - Osijek : Ekonomski fakultet Sveučilišta Josipa Jurja Strossmayera u Osijeku, 2020, 215-246

Skup
20th International Scientific Conference Business Logistics in Modern Management (BLMM 2020)

Mjesto i datum
Osijek, Hrvatska, 07.10.2020. - 09.10.2020

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
efficiency, factors, trade, European Union, Serbia, AHP-TOPSIS method

Sažetak
Measuring retail trade has received considerable attention in both theory and practice. Taking up this important issue, this paper analyses retail trade productivity by means of the AHP-TOPSIS method. The empirical research has shown varying retail trade productivity across different countries in Europe. For example, in 2016, retail trade productivity measured as sales per employee in Luxemburg, Belgium and the Netherlands exceeded the EU average. It can be seen from the decision matrix rankings obtained using the TOPSIS method that in 2016 in terms of retail productivity, the European Union seen as a single market ranked first, followed by individual countries: Malta ranked second, Luxembourg ranked third, while Germany was fourth. As for some countries in transition in South-Eastern Europe, Slovenia came 11th, Croatia came 23nd and Serbia came 18th. The application of new business models in retail trade varies across countries and, as a result, so does their retail productivity.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija

POVEZANOST RADA