Naslov
Making Museums Accessible through Digital Storytelling

Autori
Miklošević, Željka

Vrsta, podvrsta i kategorija rada
Sažeci sa skupova, ostalo, znanstveni

Skup
Art, Museums and Digital Cultures

Mjesto i datum
Lisabon, Portugal, 22.04.2021. - 23.04.2021

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
digital storytelling, museum, art, audience

Sažetak
People connect with the world and others through stories and the emotions that these stories evoke. Relying on this notion, the research presented in this paper is based on the premise that digital storytelling has the power to engage (novice) visitors with art museum objects and make their experiences educational and pleasurable, thus making art museums more accessible. This paper presents the KHM Stories app developed at the Kunsthistorisches Museum in Vienna. The research includes an analysis of its content, i.e. digital stories, and novice visitors’ reactions to, and experiences of, the content. The research results point to a mutual connection between the carefully shaped communication and specific communicative goals of digital stories, on the one hand, and the level and diversity of the visitors’ engagement, on the other hand. The paper c concludes that digital storytelling strategies can positively impact visitors’ experience of art and their views of the museum as an institution.

Izvorni jezik
Engleski

Znanstvena područja
Informacijske i komunikacijske znanosti

POVEZANOST RADA