Naslov
Design Thinking and Agility in Digital Production: The Key Role of User Experience Design

Autori
Chouki, Mourad ; Mozota, Brigitte Borja de ; Kallmuenzer, Andreas ; Kraus, Sascha ; Dabic, Marina

Vrsta, podvrsta
Radovi u časopisima, ostalo

Izvornik
IEEE Transactions on Engineering Management (2021)

Status rada
Online first

Ključne riječi
Agility ; design thinking (DT) ; exploratory model ; pragmatism ; user experience (UX) ; design

Sažetak
In this article, we propose a new approach to user-centered design through the combination of two theories: design thinking (DT) and organizational agility. It aims at analyzing the adaptation of DT to the element of speed imposed by agility, especially in sprint mode. It also targets to understand how these two concepts serve each other in order to improve digital production. A study carried out with 20 French user experience (UX) designers and 10 partners who regularly work with the UX designers (product owners (PO) ; developers (DEV) ; PO DEV ; user interface designers) generates a new exploratory model of pragmatic design. This model includes three levels: user-inspired design, adjusted design, and responsive design. These three levels represent the alchemical and iterative aspects of UX design. This article additionally assigns new adjustment, stabilization, responsiveness, and proactivity roles to design. It also confirms Peirce's pragmatic semiotics approach with its three interacting entities of representation (user habits), object (digital screen, website, or application), and interpreter (user).

Izvorni jezik
Engleski

Znanstvena područja
Interdisciplinarne tehničke znanosti, Ekonomija, Informacijske i komunikacijske znanosti

POVEZANOST RADA