Pregled bibliografske jedinice broj: 110184
Internationalisation, objectives and possibilities of strategic linking of small and medium-sized businesses in Croatia
Internationalisation, objectives and possibilities of strategic linking of small and medium-sized businesses in Croatia // Globalization and enterpreneuership : fears, challenges and opportunitis : priceedings / Krbec, Denisa (ur.).
Pula: Fakultet ekonomije i turizma Dr. Mijo Mirković Sveučilišta Jurja Dobrile u Puli, 2003. str. 225 - (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni)
CROSBI ID: 110184 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Internationalisation, objectives and possibilities of strategic linking of small and medium-sized businesses in Croatia
Autori
Horvat, Đuro
Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni
Izvornik
Globalization and enterpreneuership : fears, challenges and opportunitis : priceedings
/ Krbec, Denisa - Pula : Fakultet ekonomije i turizma Dr. Mijo Mirković Sveučilišta Jurja Dobrile u Puli, 2003, 225 -
Skup
International Conference Globalization and enterpreneuership : fears, challenges and opportunitis
Mjesto i datum
Pula, Hrvatska, 24.04.2003. - 26.04.2003
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
internationalisation; competitiveness; strategic linking; small and medium sized business
Sažetak
In the process of globalisation and integration activities small and medium-sized Croatian businesses find themselves in a very complex and challenging position. It is very difficult for them to integrate in the global market, and raising the level of their competitiveness, the internationalisation of business operations i.e. creating new quality and efficient competitive strategy is becoming an absolute must. This follows from the information that the export share of small and medium-sized businesses in industrial countries is 30-50%, while Croatian small and medium-sized businesses perform better at home. Strategic linking of small and medium-sized businesses is a model that can help conquer new markets or increase competitiveness. Developed markets have created such models and strategies and they need to be implemented in the transition countries, though in a modified manner to suit the specific local conditions. Their realisation will enable small and medium-sized businesses in Croatia to play a respectable role on regional markets, to improve their competitiveness, and to survive and contribute to the development of the economy of the Republic of Croatia at large
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija
