Naslov
Evaluating Business Performance Using Data Envelopment Analysis and Grey Relational Analysis
(Evaluating Business Performance Using Data Envelopment Analysis and Grey Relational Analysis)

Autori
Škrinjarić, Tihana ; Šego, Boško

Vrsta, podvrsta i kategorija rada
Poglavlja u knjigama, znanstveni

Knjiga
Handbook of Research on Engineering, Business, and Healthcare Applications of Data Science and Analytics

Urednik/ci
Patil, Bhushan ; Vohra, Manisha

Izdavač
IGI Global

Grad
Hershey (PA)

Godina
2021

Raspon stranica
115-148

ISBN
9781799830542

Ključne riječi
DEA ; performance gauging, business performance ; Grey analysis

Sažetak
Financial ratios are used in a variety of ways today. Empirical research is getting bigger, with a special focus on predicting business failure, the strength of a company, investment decision making, etc. This chapter focuses on two methodologies suitable to deal with many data to evaluate business performance. They are data envelopment analysis and grey relational analysis. The empirical part of the chapter conducts an empirical analysis with the aforementioned two approaches. Firms are ranked based on their performances and detailed interpretations are obtained so that managers within businesses can get useful information on how to utilize such an approach to modelling. This study implicates that using the two mentioned approaches can be useful when making investment decisions based on many data available for the decision maker. This is due to the methodology being suitable to handle big data and correctly quantifying the overall financial performance of a company.

Izvorni jezik
Engleski

Znanstvena područja
Matematika, Ekonomija

POVEZANOST RADA