Naslov
"Holiday homes with a story" - a good driver of tourism development in the Varaždin county

Autori
Srpak, Melita ; Zeman, Silvija ; Bojanic Morandini, Miran

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
Economic and Social Development / Klopotan, Igor ; Czako, Katalin ; Beker, Victor - Sveti Martin na Muri : Varazdin Development and Entrepreneurship Agency, University North, Faculty of Management University of Warsaw, Faculty of Law, Economics and Social Sciences Sale - Mohammed V Polytechnic of Medimurje in Cakovec, AEU of SE Europe Black Sea Region, Thessaloniki, Greece, 2020, 165-175

Skup
53rd International Scientific Conference on Economic and Social Development ; 6th ITEM Conference: "Innovation, Technology, Education and Management"

Mjesto i datum
Sveti Martin na Muri, Hrvatska, 10.09.2020. - 11.09.2020

Vrsta sudjelovanja
Ostalo

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
Varaždin County ; Tourism ; Houses with a story ; Family farms ; Product

Sažetak
In relation to the development of tourist activity in the Republic of Croatia, the Varaždin County has significant indicators in the development of tourism, and in the present development has represented a particularly significant and attractive tourist area. A lot of research of tourist trends for several years now has shown that tourism in the Varaždin County has been expanding intensively in all areas where there are natural and cultural resources that allow you to get to know the untouched nature, culture of the area where tradition is nurtured, cities that have their history and architecture, enjoyment in sports and recreational activities, maintaining health and meeting many other tourism goals. The aim of this paper is to present the project "Holiday Homes with a Story" as a good driver of sustainable tourism development in the Varaždin County with an emphasis on how to maximize the satisfaction of tourists with a holiday home with a story. This project was initiated by the Varaždin County Tourist Board in cooperation with the Varaždin County and is very well received because through holiday homes, family farms and their branded products are connected and promoted. For the purpose of research for this paper, data from the Varaždin County Tourist Board was used to obtain results on the tourist traffic, increase in overnight stays, extension of season, number of accommodation capacities for the project "Holiday Homes with a Story" by methods of analysis and synthesis.

Izvorni jezik
Engleski

Znanstvena područja
Interdisciplinarne prirodne znanosti, Arhitektura i urbanizam, Interdisciplinarne tehničke znanosti, Projektni menadžment

POVEZANOST RADA