Pregled bibliografske jedinice broj: 1073099
Strengthening of competitiveness of small enterprises in metal industry in Brodsko Posavska County
Strengthening of competitiveness of small enterprises in metal industry in Brodsko Posavska County // Interdisciplinary Management Research (Interdisciplinäre Managementforschung), The J.J.Strossmayer University of Osijek, Pforzheim University of Applied Sciences, Postgraduate Study Management – Faculty of Economics
Opatija, Hrvatska, 2013. str. 403-413 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), ostalo)
CROSBI ID: 1073099 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Strengthening of competitiveness of small
enterprises in metal industry in Brodsko
Posavska County
Autori
Duspara, Lena
Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), ostalo
Skup
Interdisciplinary Management Research (Interdisciplinäre Managementforschung), The J.J.Strossmayer University of Osijek, Pforzheim University of Applied Sciences, Postgraduate Study Management – Faculty of Economics
Mjesto i datum
Opatija, Hrvatska, 15.05.2013
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
competitiveness, metal industry, small-sized enterprises, development, strategy
Sažetak
Metal industry is one of the largest and most important industries, together with agriculture, in Brodsko Posavska County. Th rough history this industry was and still is one of the main drivers of the economy, but in the last two decades, this industry has experienced stagnation, decline and was neglected. Large number of enterprises does not exploit their competitive advantage. Sometimes think they have it, but are not aware that they do not. Th e second case is to have a strong competitive advantage that they do not know and fail to promote their service users or goods. Often small-sized enterprises do not specify its competitive advantages, which should be the basis for all strategic and operational decisions. Th e main goal of this paper is to research and evaluate approaches, views and factors that determine the competitiveness of 15 small-sized enterprises in 2013 in metal industry in Brodsko Posavska County. Analysis is based on primary research by questionnaire. Th e targeted objectives are to understand the necessity and role of strengthening competitiveness, to evaluate current state and investigate what enterprises can do to improve and achieve better scores in future. Try to fi nd answers what the enterprise distinguishes from the rest of the competitors in the marketwhy it operates, maintains and allows growth.
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija
