Naslov
Croatia as a virtual tourist destination – a linguistic and sentiment analysis
(Croatia as a virtual tourist destination – a linguistic and sentiment analysis)

Urednik/ci
Bosnar-Valković, Brigita ; Jurin, Suzana

Vrsta, podvrsta i kategorija knjige
Uredničke knjige, znanstvena urednička knjiga, znanstvena

Izdavač
Fakultet za menadžment u turizmu i ugostiteljstvu Sveučilišta u Rijeci

Grad
Opatija

Godina
2019

Stranica
119

ISBN
978-953-7842-45-1

Ključne riječi
Croatia as a tourist destination, linguistic analysis, sentiment analysisi
(Croatia as a tourist destination, linguistic analysis, sentiment analysis)

Sažetak
Croatia as a virtual tourist destination was analyzed from both perspectives – linguistic and sentiment. Having taken into account the very complex and interdisciplinary nature of tourism, the research was conducted through linguistic and quantitative analysers focused on innovative artificial intelligence methods. The goal was to explore how Croatia's image as a virtual tourist destination is linguistically presented in the texts available on s and to evaluate the response of virtual tourists to media stimuli and carry out a sentiment analysis.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija, Filologija

POVEZANOST RADA