Pregled bibliografske jedinice broj: 1046133
Internal Communication with a Global Perspective
Internal Communication with a Global Perspective // The global public relations handbook theory, research, and practice / Shriramesh, Krishnamourty ; Verčič, Dejan (ur.).
New York (NY): Routledge, 2019. str. 195-205 doi:10.4324/9780203889374
CROSBI ID: 1046133 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Internal Communication with a Global Perspective
Autori
Tkalac Verčič, Ana
Vrsta, podvrsta i kategorija rada
Poglavlja u knjigama, znanstveni
Knjiga
The global public relations handbook theory, research, and practice
Urednik/ci
Shriramesh, Krishnamourty ; Verčič, Dejan
Izdavač
Routledge
Grad
New York (NY)
Godina
2019
Raspon stranica
195-205
ISBN
9780415995139
Ključne riječi
Internal communication
Sažetak
Internal communication is a multidisciplinary area. Positioned between public relations, human resource management and marketing – it is simultaneously a part of various organizational functions and not really a part of any. In academic studies, it is mostly researched within organizational and managerial theories (Thompkins, 1987), organizational communication (Goldhaber, 1993 ; Jablin & Putam, 2001 ; Jablin, Putnam, Roberts & Porter, 1987), organizational psychology (Drenth, Thierry & de Wolf 1988 ; Lowenberg & Conrad 1998 ; Schein 1988) and in recent years – public relations (Men & Bowen, 2016 ; Ruck & Welch, 2012 ; Tkalac Verčič, Verčič & Sriramesh, 2012 ; Welch, 2012).
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija
