Naslov
Analysis and Creation of Free Sentiment Analysis Programs

Autori
Mihaljević, Josip

Izvornik
Medijska istraživanja (1330-6928) 25 (2019), 1; 83-105

Vrsta, podvrsta i kategorija rada
Radovi u časopisima, članak, stručni

Ključne riječi
sentiment analysis, social media, text processing, program creation, algorithms

Sažetak
This paper analyzes free online programs for sentiment analysis which can, on the bases of their algorithm, give a positive, negative or neutral opinion of a text. At the beginning of the paper sentiment analysis programs and techniques they use such as Naive Bayes and Recurrent Neural Networks are presented. The programs are divided into two categories for analysis. The first category consists of sentiment analysis programs which analyze texts written or copied inside the user interface. The second category consists of programs for analyzing opinions posted on social networks, blogs, and other media sites. Programs from both categories were chosen for this research on the bases of positive reviews on computer science portals and their popularity on web search engines such as Google and Bing. The accuracy of the programs from the first category was checked by inserting the same sentence from movie review and comparing the results. Their additional options have also been analyzed. For the second category of programs, it was determined which social networks, blogs, and other social media they cover on the internet. The purpose of this analysis was to check the overall quality and options that free sentiment analysis programs provide. An example of how to create one's own custom sentiment analyzer by using the available Python code and libraries found online is also given. Two simple programs were created using Python. The first program belongs to the first category of programs for analyzing an input text. This program serves as a pilot program for Croatian which gives only the basic analysis of sentences. The second program collects recent tweets from Twitter containing certain words and creates a pie chart based on the analysis of the results.

Izvorni jezik
Engleski

Znanstvena područja
Informacijske i komunikacijske znanosti

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