Naslov
Empathy – Is It Measurable and Teachable?

Autori
Uzelac, Nataša Alić, Marta

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), stručni

Izvornik
CIET 2018 Conference Proceedings / - , 2018, 724-735

ISBN
978-953-7220-29-7

Skup
3rd international scientific and professional conference Contemporary Issues in Economy & Technology (CIET 2018)

Mjesto i datum
Split, Hrvatska, 01.06.2018. - 02.06.2018

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
empathy, quantify, implementation, education, indicators

Sažetak
Empathy is a critical interpersonal and societal role, which enables cognitive and emotional understanding of other's feelings and experiences. Harvard Business Review conducted an analysis of The Global Empathy Index that they established, on a sample of companies with major financial indexes. They started the above-mentioned analysis in 2014 and over the years, they adjusted the criteria and expanded the data sources. In 2016 the Empathy index was based on the analysis of the internal culture, CEO performance, ethics and social media presence. The empathy was fragmented into following categories: ethics, leadership, company culture, brand perception and public messaging through social media. The conducted research revealed that top 10 companies in the 2015 Global Empathy Index increased in value more than twice as much as the bottom ten and generated 50% more earnings. In 2014 at the World's Economic Forum, the CEO of a British bank, said that empathy is important, but that most of his people think that empathy is for ''wimps''. This point of view is not an isolated case, as Belinda Parmer mentions, many CEO’s see empathy as an intangible quality and as such hard to quantify. So even though the empathy is recognized, it still has some negative connotations, and there are problems with the empathy implementation. The purpose of this article is to provide a review of larger scale empathy indicators and to define empathy as a discipline that can be learned with the proper education and promotion among the leaders.

Izvorni jezik
Engleski

Znanstvena područja
Informacijske i komunikacijske znanosti, Interdisciplinarne društvene znanosti

POVEZANOST RADA