Naslov
Investigating Attitudes of Entrepreneurs Towards the Use of Information and Communication Technologies in Croatian SMEs in Two Northern Adriatic Counties

Autori
Babić, Snježana ; Golob, Marino

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
Proceedings of the 41st International Convention on Information and Communication Technology, Electronics and Microelectronics / Skala, Karolj (ur.) - Rijeka : Hrvatska udruga za informacijsku i komunikacijsku tehnologiju, elektroniku i mikroelektroniku - MIPRO, 2018, 1-10

ISBN
978-953-233-096-0

Skup
41st International Convention on Information and Communication Technology, Electronics and Microelectronics (MIPRO 2018)

Mjesto i datum
Opatija, Hrvatska, 21.05.2018. - 25.05.2018

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
entrepreneurs ; attitude ; SMEs ; information and communication technologies ; digital entrepreneurship ; digital economy

Sažetak
One of the strategic factors for stimulating the economic growth of each region, as well as wider areas, is investment in the development of the digital economy. In this respect, it is especially important for SME entrepreneurs to accept innovative technologies and new business models. Attitudes of SME entrepreneurs towards the introduction of innovation point to their ways of thinking and affect the intention to use innovation in business. The aim of this paper is to explore the attitudes of entrepreneurs towards the use of ICT in small and medium-sized enterprises. For this purpose, a new survey questionnaire was developed, and data were collected from SME entrepreneurs in two Croatian counties. The results of the research have shown that SME entrepreneurs have a positive attitude towards the introduction of ICT in business. In relation to gender, age and work experience in entrepreneurship, the difference in attitude of entrepreneurs towards the use of ICT in business was not confirmed ; however, there was a statistically significant difference in attitude of entrepreneurs towards the use of ICT in business in relation to county, degree of education, previous education in entrepreneurship, frequency of competency development for business purposes and frequency of use of different cloud applications for business.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija, Informacijske i komunikacijske znanosti

POVEZANOST RADA