Naslov
The discrepancy in the perception of the public- political speech in elections for the European Parliament

Autori
Tanta, Ivan ; Lesinger, Gordana ; Gluvačević, Dejan

Izvornik
Znakovi i poruke: časopis iz komunikologije (Signs and Messages: A Journal of Communication) (1840-3239) 8 (2015), 1; 41-55

Vrsta, podvrsta i kategorija rada
Radovi u časopisima, članak, znanstveni

Ključne riječi
public speaking, political communication, keywords, European Parliament, discrepancy

Sažetak
This paper deals primarily with keywords in political and public speeches of Croatian politicians and their impact on voters throughout the campaign for elections to the European Parliament. We have analyzed the survey results, and compared them with speeches of six elected candidates for the European Parliament, according to six keywords in the field of economics, culture, science, education, health and welfare. The issues that the public considers politicians should talk about and what politicians are really saying in their speeches, according to research, do not coincide. Also, areas such as education and science are neglected in political communication. This is a continuation of research into the discrepancies in the perception of the public political speech, in relation to political communication and understanding of the current situation and predicts possible directions of further development of political communication in Croatia.

Izvorni jezik
Engleski

Znanstvena područja
Informacijske i komunikacijske znanosti

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