Pregled bibliografske jedinice broj: 855225
Promotion activities of wood industry in Slovania and in Croatia
Promotion activities of wood industry in Slovania and in Croatia // Acta silvae et ligni, 2016 (2016), 109; 37-45 doi:10.20315/ASetL.109.3 (podatak o recenziji nije dostupan, članak, znanstveni)
CROSBI ID: 855225 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Promotion activities of wood industry in Slovania and in Croatia
Autori
Dušak, Marko ; Jelačić, Denis ; Moro, Maja ; Pirc Barčić, Andreja ; Oblak, Leon
Izvornik
Acta silvae et ligni (2335-3112) 2016
(2016), 109;
37-45
Vrsta, podvrsta i kategorija rada
Radovi u časopisima, članak, znanstveni
Ključne riječi
wood industry ; promotion activities ; media coverage ; promotion investments
Sažetak
Wood industry is among the most important industrial sectors in Slovenia and Croatia. In both countries wood sector is a part of the national strategy plans and one of the industrial branches considered national economy boosters. But media coverage of wood industry and furniture manufacturing in Slovenia, as well as in Croatia, is far behind the promotion enjoyed by other industrial branches. This paper will give the current situation in promotional activities of wood sector in Slovenian and Croatian media and demonstrate the existing differences among given countries. Also, it will present some ideas on improving this situation according to media share of other highly profiled industrial branches in some southeastern European countries.
Izvorni jezik
Engleski
Znanstvena područja
Drvna tehnologija
POVEZANOST RADA
Projekti:
068-0683446-3510 - Adaptivno upravljanje procesima u proizvodnji proizvoda od drva (Jelačić, Denis, MZOS ) ( CroRIS)
068-0683446-3512 - Modeli povećanja konkurentnosti u izvozu finalnih proizvoda od drva (Motik, Darko, MZOS ) ( CroRIS)
Ustanove:
Fakultet šumarstva i drvne tehnologije
Citiraj ovu publikaciju:
Časopis indeksira:
- Web of Science Core Collection (WoSCC)
- Emerging Sources Citation Index (ESCI)
Uključenost u ostale bibliografske baze podataka::
- CAB Abstracts
