Pregled bibliografske jedinice broj: 748679
A cross‐cultural segmentation of western Balkan consumers : focus on preferences toward traditional fresh cow cheese
A cross‐cultural segmentation of western Balkan consumers : focus on preferences toward traditional fresh cow cheese // Journal of the science of food and agriculture, 93 (2013), 14; 3403-3405 doi:10.1002/jsfa.6350 (međunarodna recenzija, članak, znanstveni)
CROSBI ID: 748679 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
A cross‐cultural segmentation of western Balkan consumers : focus on preferences toward traditional fresh cow cheese
Autori
Giraud, G. ; Amblard, C. ; Thiel, E. ; Zaouche‐Laniau, M. ; Stojanović, Ž. ; Pohar, J. ; Butigan, Ružica ; Cvetković, M. ; Mugosa, B, ; Kendrovski, V. ; Mora, C. ; Barjolle, D.
Izvornik
Journal of the science of food and agriculture (0022-5142) 93
(2013), 14;
3403-3405
Vrsta, podvrsta i kategorija rada
Radovi u časopisima, članak, znanstveni
Ključne riječi
western Balkan countries; traditional cheese; consumer preferences; conjoint analysis; cross-cultural segmentation
Sažetak
Western Balkan countries (WBCs) have a long-standing culinary tradition. The promotion of traditional foods may be a tool for coping with modernisation trends in such transition economies. This paper explores consumer preferences toward food in this region, focusing on a traditional fresh cow cheese locally called ‘Mladi Sir’. This product was quoted in all the preliminary focus groups as a common traditional product present in the six WBCs studied: Bosnia–Herzegovina, Croatia, Macedonia, Montenegro, Serbia and Slovenia.
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija
Citiraj ovu publikaciju:
Časopis indeksira:
- Current Contents Connect (CCC)
- Web of Science Core Collection (WoSCC)
- Science Citation Index Expanded (SCI-EXP)
- SCI-EXP, SSCI i/ili A&HCI
- Scopus
