Naslov
Mobile Telephony Price Benchmarking in Croatia

Autori
Forenbacher, Ivan ; Peraković, Dragan ; Jovović, Ivan

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
RCITD 2014 Proceedings in Research Conference In Technical Disciplines / Ing. Mokrys, Michal ; Ing. Badura, Stefan Ph.D. - Žilina : University of Žilina, 2014, 50-54

ISBN
978-80-554-0948-1

Skup
2nd RCITD 2014 International Virtual Research Conference In Technical Disciplines

Mjesto i datum
Žilina, Slovačka, 17.11.2014. - 21.11.2014

Vrsta sudjelovanja
Ostalo

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
Mobile tariff; Benchmark; Mobile operators

Sažetak
To extend the understanding of which operator provides the lowest price we have conducted mobile telephony price benchmarking in Croatia for 2014. During this period we have collected data for 21 residential tariffs of the three largest Croatian mobile network operators. Five pre-defined usage baskets were used to simulate various usage patterns. Analytical tool was developed to calculate the cost. Results suggest that, in overall, the most cost-effective operator is Tele2, followed by Hrvatski telekom and Vipnet. These results can be used for operators’ strategic positioning on the market, and by end-users and experts alike in decision making about mobile tariffs.

Izvorni jezik
Engleski

Znanstvena područja
Tehnologija prometa i transport, Informacijske i komunikacijske znanosti

POVEZANOST RADA