Pregled bibliografske jedinice broj: 665071
Tourist Perceived Value, Relationship to Satisfaction, and Behavioral Intentions: The Example of the Croatian Tourist Destination Dubrovnik
Tourist Perceived Value, Relationship to Satisfaction, and Behavioral Intentions: The Example of the Croatian Tourist Destination Dubrovnik // Journal of Travel Research, 54 (2015), 1; 122-134 doi:10.1177/0047287513513158 (međunarodna recenzija, članak, znanstveni)
CROSBI ID: 665071 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Tourist Perceived Value, Relationship to Satisfaction, and Behavioral Intentions: The Example of the Croatian Tourist Destination Dubrovnik
Autori
Pandža Bajs, Irena
Izvornik
Journal of Travel Research (0047-2875) 54
(2015), 1;
122-134
Vrsta, podvrsta i kategorija rada
Radovi u časopisima, članak, znanstveni
Ključne riječi
perceived value; benefits; costs; tourist destination; Dubrovnik
Sažetak
Perceived value, satisfaction, and loyalty are essential concepts for running a successful and profitable modern company, and therefore defining a model of perceived value and value dimensions is a primary goal of marketing management. The theoretical propositions in this article are tested in relation to the tourist destination of Dubrovnik, Croatia. The author has defined a model of tourist perceived value, satisfaction, and behavior intentions. The model was tested using the structural equation modeling. The results show a significant effect of perceived value on the satisfaction and intended future behavior of tourists. In addition, tourists’ perceived value associated with Dubrovnik was affected primarily by destination appearance, followed by the emotional experience, while the impact of cost was significantly lower.
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija
Citiraj ovu publikaciju:
Časopis indeksira:
- Current Contents Connect (CCC)
- Web of Science Core Collection (WoSCC)
- Social Science Citation Index (SSCI)
- SCI-EXP, SSCI i/ili A&HCI
- Scopus
