Pregled bibliografske jedinice broj: 608521
Antecedents of food-related consumer decision-making styles
Antecedents of food-related consumer decision-making styles // British food journal, 116 (2014), 3; 431-450 doi:10.1108/BFJ-10-2011-0250 (međunarodna recenzija, članak, znanstveni)
CROSBI ID: 608521 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Antecedents of food-related consumer decision-making styles
Autori
Anić, Ivan-Damir ; Piri Rajh, Sunčana ; Rajh, Edo
Izvornik
British food journal (0007-070X) 116
(2014), 3;
431-450
Vrsta, podvrsta i kategorija rada
Radovi u časopisima, članak, znanstveni
Ključne riječi
consumer behaviour; consumer decision-making styles; food product involvement
Sažetak
This study aims to examine the impacts of demographic variables (gender, age, income, education) and food product involvement (FPI) on food-related consumer decision-making styles (CDMS). Original Sproles and Kendall’s CSI instrument (1986) was applied in the food-product context. Data were collected using consumer phone survey. Eight separate regression analyses were conducted to test hypotheses. In each model independent variables were socio-demographic variables and FPI, while dependent variables were eight food-related CDMS. Regression analyses indicate that each of food-related CDMS are affected by different antecedent variables. Perfectionism, high-quality consciousness was affected by gender, age, income and FPI ; Brand consciousness by age, income and FPI ; Novelty consciousness by FPI ; Recreational, hedonistic shopping consciousness by gender, age and FPI ; Price consciousness by age, education and income ; Impulsiveness by age, education and income ; Confusion by overchoice by education and FPI, and Brand loyalty by education, income and FPI. The study applies modified Sproles and Kendall’s CSI instrument (1986) in the food product context. The present study also provides a more definitive conclusion about the relationships between demographics, FPI and food-related CDMS. The analysis determined how demographics and FPI affect food-related CDMS.
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija
POVEZANOST RADA
Projekti:
067-0000000-3375 - Strategija razvoja imidža Republike Hrvatske u procesu pridruživanja EU (Ozretić Došen, Đurđana, MZOS ) ( CroRIS)
002-0022469-2466 - Restrukturiranje i konkurentnost hrvatskih poduzeća u pridruživanju EU (Anić, Ivan-Damir, MZOS ) ( CroRIS)
002-0022469-2468 - Održivi razvoj, inovacije i regionalna politika Republike Hrvatske (Starc, Nenad, MZOS ) ( CroRIS)
Ustanove:
Ekonomski institut, Zagreb,
Ekonomski fakultet, Zagreb
Citiraj ovu publikaciju:
Časopis indeksira:
- Current Contents Connect (CCC)
- Web of Science Core Collection (WoSCC)
- Science Citation Index Expanded (SCI-EXP)
- SCI-EXP, SSCI i/ili A&HCI
- Scopus