Naslov
Virulent Ideas, Memetic Engineering, Memeoid Identity, Aesthetic Warfare.

Autori
Petlevski, Sibila

Vrsta, podvrsta i kategorija rada
Poglavlja u knjigama, znanstveni

Knjiga
Spaces of Identity in the Performing Sphere

Urednik/ci
Petlevski, Sibila ; Pavlić, Goran

Izdavač
Fraktura ; Akademija dramske umjetnosti Sveučilišta u Zagrebu

Grad
Zagreb

Godina
2011

Raspon stranica
15-49

ISBN
978-953-266-311-2

Ključne riječi
human cognitive evolution, mimesis, memetic theory, meta system transition theory, identity theories, meme, choreo-meme, mneme, memoids, membots, memetic engeneering, Zurich Dada

Sažetak
The main topic of this paper is reshaping of identity by propaganda, cultural programming and formation of memeoids ; self-distructive membots, such as suicide killers ; persons "whose behavior is so strongly influenced by a meme that their own survival becomes inconsequential in their own minds." (Henson). This paper explores replication and transmission of ideas and customs focusing on an element of a culture that may be considered to be passed on by non‐genetic means, such as “imitation”. The term “meme”, coined by Dawkins by analogy with gene, is defined as contagious information pattern that replicates by parasitically infecting human minds and altering their behavior, causing them to propagate the pattern "gene". One of the topics in the suggested context is memetic engineering (Rolando, Sokol, Burchett), an insight into the behavior of people exposed to virulent memetic themes (e.g. Racism). Although our starting point is in memetic theory, this paper questions some aspects of memetic approach to culture, explores memetics as a meme in itself, pointing to possible misuses of theoretic and pseudo- scientific insight into the principles of meme production connected to military abuses of “applied memetic engineering” in ”inhibiting imitative terrorism”.

Izvorni jezik
Engleski

Znanstvena područja
Politologija, Znanost o umjetnosti

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