Naslov
Profil turista korisnika kulturne, zabavne i sportske ponude u Istri
(Tourist' profile as consumer cultural, amusement and sports offering in Istria)

Autori
Dropulić, Marinela: Ružić, Pavlo

Izvornik
Tourismos (1790-8418) 4 (2009), 4; 97-112

Vrsta, podvrsta i kategorija rada
Radovi u časopisima, članak, znanstveni

Ključne riječi
profil turista; preferencije turista; turistička potrošnja
(tourist' profile; tourist prefrences; tourist spending)

Sažetak
Authors in this paper research tourists ' preferences that consume or they are potential consumers cultural, amusement and sport offering. The purpose of this work is answer on questions according to five elements ; sex, age, education, monthly income and nationality. Basic question is focus on coloration between mentioned elements and their influence on tourist spending in tourist destination. The aim of this research is to understand tourist profile which chooses Istria as tourist destination. Based on the purpose and aim of research, this paper presents the hypothesis that is for increasing tourism expenditure necessary to create tourist profile and according to that profile design cultural, amusement and sports offering in tourist destination.

Izvorni jezik
Hrvatski

Znanstvena područja
Ekonomija

POVEZANOST RADA