Pregled bibliografske jedinice broj: 284558
Rational or irrational consumer behaviour: Case of Croatian financial market
Rational or irrational consumer behaviour: Case of Croatian financial market // Conference Proceedings: The 3rd International Customer Behavior and Retailing Research Conference / Vranesevic, Tihomir ; Vignali, Claudio (ur.).
Zagreb: Ekonomski fakultet Sveučilišta u Zagrebu, 2006. (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni)
CROSBI ID: 284558 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Rational or irrational consumer behaviour: Case of Croatian financial market
Autori
Ivanov, Marijana
Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni
Izvornik
Conference Proceedings: The 3rd International Customer Behavior and Retailing Research Conference
/ Vranesevic, Tihomir ; Vignali, Claudio - Zagreb : Ekonomski fakultet Sveučilišta u Zagrebu, 2006
Skup
The 3rd International Customer Behavior and Retailing Research Conference – ; CIRCLE
Mjesto i datum
Zagreb, Hrvatska, 21.04.2006. - 22.04.2006
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
ponašanje potrošaća; financijsko tržište; Hrvatska
(consumer behaviour; financial markets; Croatia)
Sažetak
According to the traditional hypothesis, the efficient financial markets are result of rational human behaviours based on all available information useful in the maximization of expected utilities and returns for any particular members. The developed system of rational behaviours is the base for everyday business decisions of financial institutions’ agents as well as depositors, investors and borrowers as typical consumers on financial market. This paper examines different phenomenon and anomalies in financial market that reflect some changes in the behavioural assumptions underlying the traditional economic model. That includes the analysis of observed cases for irrational and illogical behaviour of consumers on financial market. In the case of Croatian financial market the paper tries to explain some anomalies in the forms of irrational and illogical people’ s decisions when they spend, invest, save, and borrow money. The most of them reflect the specific conditions in Croatia as economy with small credibility of monetary policy, the high level of currency substitutions, and the poor structure of financial instruments on the market. The analysis in the paper is based on principles of behavioural finance as combination of psychology, sociology and economics in explanations of rational and irrational people’ s decisions.
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija
