Pregled bibliografske jedinice broj: 140328
Destination Management and Artificial Intelligence: Application of Small Changes Management Method
Destination Management and Artificial Intelligence: Application of Small Changes Management Method // Reinventing a tourism destination, International Tourism Research Conference
Dubrovnik, 2002. (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni)
CROSBI ID: 140328 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Destination Management and Artificial Intelligence: Application of Small Changes Management Method
Autori
Kliček, Božidar
Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni
Izvornik
Reinventing a tourism destination, International Tourism Research Conference
/ - Dubrovnik, 2002
Skup
Reinventing a tourism destination, International Tourism Research Conference
Mjesto i datum
Dubrovnik, Hrvatska, 18.10.2002. - 21.10.2002
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
management of complex systems; destination management; artificial intelligence techniques
Sažetak
This article describes an empirical research concerning the applicability of SCMM (Small Changes Management Method) for destination management. SCMM was originally designed by the author to enable management of complex systems. This method integrates several artificial intelligence (AI) techniques (data mining, neural networks, decision trees, fuzzy logic and genetic algorithms) with group decision making methods. The main advantages of the methods are the ability to create models of complex systems such as tourist destinations, integration of knowledge from databases and experts, and using these models to create optimal management actions for the destinations. A theoretical background of the mehod is given and the procedures of using the method are described. Also, an example of real destination management is described with the results that demonstrate all significant advantages of the method.
Izvorni jezik
Engleski
Znanstvena područja
Informacijske i komunikacijske znanosti
POVEZANOST RADA
Projekti:
0016014
Ustanove:
Fakultet organizacije i informatike, Varaždin
Profili:
Božidar Kliček
(autor)