Pregled bibliografske jedinice broj: 1283168
Ideological metaphor in the speeches of Josip Broz Tito
Ideological metaphor in the speeches of Josip Broz Tito // Book of abstracts: 6th International Conference on Rhetoric "Days of Ivo Škarić", Postira, April 19 - 22, 2023 / Biočina, Zdravka ; Varošanec-Škarić, Gordana (ur.).
Zagreb: Croatian Philological Association, 2023. str. 40-40 (predavanje, međunarodna recenzija, sažetak, znanstveni)
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Naslov
Ideological metaphor in the speeches of Josip Broz
Tito
Autori
Runjić-Stoilova, Anita ; Špar, Anamaria
Vrsta, podvrsta i kategorija rada
Sažeci sa skupova, sažetak, znanstveni
Izvornik
Book of abstracts: 6th International Conference on Rhetoric "Days of Ivo Škarić", Postira, April 19 - 22, 2023
/ Biočina, Zdravka ; Varošanec-Škarić, Gordana - Zagreb : Croatian Philological Association, 2023, 40-40
ISBN
978-953-296-195-9
Skup
6th International Conference on Rhetoric Days of Ivo Škarić
Mjesto i datum
Postira, Hrvatska, 19.04.2023. - 22.04.2023
Vrsta sudjelovanja
Predavanje
Vrsta recenzije
Međunarodna recenzija
Ključne riječi
ideology, communist regime, political discourse, metaphor
Sažetak
In the analysis of political rhetoric, metaphor is often associated with ideology, pragmatic aims and rhetorical persuasion. The choice of metaphors in combination with other linguistic devices in political speeches can be seen as part of a persuasive strategy. There is a range of approaches available when designing research into political metaphor, e. g. Charteris-Black (2018) proposes a critical metaphor analysis as a method for analysis and interpretation of metaphor as a tool of ideology. In this paper, it will be explored how systematic analysis in the political speeches of Josip Broz Tito can help us to understand the way in which these communist discourse processes are driven by underlying metaphors. Eight speeches of Josip Broz Tito, a Yugoslav communist revolutionary and politician who served in various positions of national leadership from 1943 to 1980, were considered for the analysis. Metaphors were identified, interpreted and explained. The analysis has shown that metaphors were of various source and target domain, the most common ones are current values or danger and risk: truth (our fight for the truth, voice for the victory of the truth), unity (unity is our strongest tool, let's be united), struggle (liberation from the occupier), construction (let's build socialism, build a new society) and similar.
Izvorni jezik
Engleski
Znanstvena područja
Filologija