Pregled bibliografske jedinice broj: 1235615
Measuring the importance of communication skills in tourism
Measuring the importance of communication skills in tourism // Ekonomska istraživanja, 36 (2023), 1; 460-479 doi:10.1080/1331677X.2022.2077790 (međunarodna recenzija, članak, znanstveni)
CROSBI ID: 1235615 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Measuring the importance of communication skills in
tourism
Autori
Čuić Tanković, Ana ; Kapeš, Jelena ; Benazić, Dragan
Izvornik
Ekonomska istraživanja (1331-677X) 36
(2023), 1;
460-479
Vrsta, podvrsta i kategorija rada
Radovi u časopisima, članak, znanstveni
Ključne riječi
communication skills ; tourism employees ; tourism workplace
Sažetak
Tourism service providers need to have expressive communication skills to be able to offer a better tourism product and create a pleasant tourist experience. To better understand, conceptualize, and achieve the multidimensional concept of communication skills, this paper aims to investigate the literature and propose a measurement scale adapted to the modern tourism workplace. Results, based on a literature review and questionnaire survey, show that five communication skill dimensions emerge: written, oral, listening, digital, and non-verbal communication skills. The paper's theoretical contribution is the systematization of the literature and the conceptualization of communication skills up to date, while its empirical contribution is based on the examination of collected data related to the validated scale measurement. The scale presented in this paper will assist future empirical research on communication skills required in the field of tourism. The paper will help generate novel research questions for identifying and analyzing acquired communication skills.
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija
POVEZANOST RADA
Projekti:
NadSve-Sveučilište u Rijeci-ZIP-UNIRI-116-4-19 - Komunikacijske vještine turističkih djelatnika: samoprocjena, meke vještine, samopoštovanje i poduzetničke namjere (Čuić Tanković, Ana, NadSve - Odluka o izboru i financiranju ZIP UNIRI znanstvenih projekata u akademskoj godini 2019/2020) ( CroRIS)
Ustanove:
Fakultet za menadžment u turizmu i ugostiteljstvu, Opatija,
Sveučilište Jurja Dobrile u Puli
Poveznice na cjeloviti tekst rada:
Pristup cjelovitom tekstu rada doi www.tandfonline.com www.tandfonline.comCitiraj ovu publikaciju:
Časopis indeksira:
- Current Contents Connect (CCC)
- Web of Science Core Collection (WoSCC)
- Social Science Citation Index (SSCI)
- SCI-EXP, SSCI i/ili A&HCI
- Scopus