Pregled bibliografske jedinice broj: 1230849
The Impact of Covid-19 on the Alibaba Platform
The Impact of Covid-19 on the Alibaba Platform // ENTRENOVA - ENTerprise REsearch InNOVAtion, 8 (2022), 1; 200-211 doi:10.54820/entrenova-2022-0019 (međunarodna recenzija, članak, znanstveni)
CROSBI ID: 1230849 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
The Impact of Covid-19 on the Alibaba Platform
Autori
Lozić, Joško ; Fotova Čiković, Katerina
Izvornik
ENTRENOVA - ENTerprise REsearch InNOVAtion (2706-4735) 8
(2022), 1;
200-211
Vrsta, podvrsta i kategorija rada
Radovi u časopisima, članak, znanstveni
Ključne riječi
Alibaba ; COVID-19 ; digital platform ; E-commerce platform ; platform economy
Sažetak
Purpose – this paper aims to analyse the business efficiency of the Alibaba platform at the beginning and during the COVID-19 crisis. Methodology/Design - The research is based on the official financial reports of the platform as well as on the reports of other specialized agencies that monitor the platform industry. The study focuses on an analysis of the financial indicators of the business. It compares the financial indicators with an analysis of the data on the trend of the user community on the platform. The results - the study's findings did not find a major impact of the COVID19 pandemic on the overall business results of the Alibaba platform. The survey results confirmed changes in operating profit and net profit trends as a result of changes in the structure of operating revenues. Conclusion - Total revenues are growing at a slower pace as a result of the changes in business policy and changes in revenue structures than as a result of the impact of the COVID-19 pandemic.
Izvorni jezik
Engleski
Znanstvena područja
Ekonomija, Informacijske i komunikacijske znanosti
POVEZANOST RADA
Projekti:
UNIN--UNIN-DRUŠ-22-1-7 - Ekonomski i pravni aspekti negativnih demografskih i ekonomskih trendova (Smoljić, Mirko, UNIN ) ( CroRIS)
Ustanove:
Sveučilište Sjever, Koprivnica