Naslov
Komparativna analiza odabranih tržišta za generiranje i prijem organiziranih putovanja u Europi
(Comparative analysis of selected generating and receiving markets of organized trips in Europe)

Autori
Blažević, Ivona ; Vuković, Jelena ; Tokić, Marija

Vrsta, podvrsta i kategorija rada
Sažeci sa skupova, sažetak, ostalo

Izvornik
Proceedings of 6th International Scientific and Expert Conference TEAM 2014 / - Kecskemét, 2014, 293-298

ISBN
978-615-5192-22-7

Skup
6th International Scientific and Expert Conference TEAM 2014

Mjesto i datum
Kecskemét, Mađarska, 10.11.2014. - 11.11.2014

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
stvaranje tržišta, prijemna tržišta, organizirana putovanja po Europi
(generating markets, receiving markets, organized trips in Europe)

Sažetak
This paper will analyze those tourist generating markets from which Croatia achieves the highest number of visitors and tourist receiving markets which are considered to be its biggest competitors. All the relevant factors affecting the choice of receiving destinations of leading generating tourist markets will be also analyzed. In order to determine the real position of Croatia as an election on the main generating markets of organized trips in Europe and in order of cognition of the factors that affect its lower position in certain markets, it is necessary to perform the analysis of other leading tourist generating markets from where Croatia achieves significantly lower number of tourist arrivals in recent years. For this purpose, it will be also analyzed the generating market of Great Britain and the Scandinavian countries market.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija

POVEZANOST RADA