Naslov
A Second Generation of Genetically Modified Food

Autori
Le Marre, Klervi N. ; Witte, Carl L. ; Burkink, Timothy J. ; Grünhagen, Marko ; Wells, Gary J.

Izvornik
Journal of Food Products Marketing (1045-4446) 13 (2007), 1; 81-100

Vrsta, podvrsta i kategorija rada
Radovi u časopisima, članak, znanstveni

Ključne riječi
Genetically modified food, cross-cultural perspectives

Sažetak
The aim of this research was a cross-cultural investigation of views regarding Genetically Modified Organisms, specifically food crops, to determine if there were significant differences in the views of French and American respondents. In addition, we sought to introduce the issue of possible consumer benefits of second generation GMOs into the research by examining differences in acceptance of value-enhanced GMOs compared with first generation GMOs for both French and American respondents. Both first and second generation GMOs are better accepted by American respondents than by French respondents, but respondents in both countries perceive a direct benefit from second generation GM foods with at least a less negative attitude toward them. In addition, respondents indicated factors which would make it more likely that they would purchase such enhanced GM foods.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija

POVEZANOST RADA