Pregled bibliografske jedinice broj: 1044691
Data-driven Online Political Microtargeting: Hunting for Voters, Shooting Democracy?
Data-driven Online Political Microtargeting: Hunting for Voters, Shooting Democracy?, 2018. (ekspertiza).
CROSBI ID: 1044691 Za ispravke kontaktirajte CROSBI podršku putem web obrasca
Naslov
Data-driven Online Political Microtargeting: Hunting for Voters, Shooting Democracy?
Autori
Nenadić, Iva
Izvornik
Discussion Series, Centre for Media Pluralism and Media Freedom, European University Institute
Vrsta, podvrsta
Ostale vrste radova, ekspertiza
Godina
2018
Ključne riječi
data-driven strategic communication, media pluralism, election campaigns, data protection, political manipulation
Sažetak
Political micro-targeting practices of campaigns came into the spotlight in the aftermath of the 2016 US presidential elections and the UK’s Brexit referendum. The public discussions around these practices have largely been guided by the thought that micro-targeting might have a devastating effect on democracy. However, the existing evidence seems not to support this thought.
Izvorni jezik
Engleski
Znanstvena područja
Informacijske i komunikacijske znanosti
