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Bella, Vlasta
GRAĐENJE IDENTITETA MARKE - POSLOVNI SLUČAJ DR. MARTENS / Rocco, Sanja (mentor);
Zagreb, . 2023. doi: urn:nbn:hr:180:349045
Stanić Rašić, Michelle
Inovacije od razvoja do implementacije: poslovni slučaj Experio / Rocco, Sanja (mentor);
Zagreb, . 2022. doi: urn:nbn:hr:180:955496
Cindrić, Sandra
ULOGA KULTURNIH MANIFESTACIJA U KREIRANJU BRENDA TURISTIČKE DESTINACIJE: PRIMJER GRADA OGULINA / Rocco, Sanja (mentor);
Zagreb, . 2022. doi: urn:nbn:hr:180:707330
Kočiš, Gabriela ; Rocco, Sanja
Repozicioniranje zelenog proizvoda u završnoj razvojnoj fazi pod utjecajem pandemije - od industrije putovanja prema zdravlju // Communication Management Forum 2021 „The Postpandemic World“ / Gluvačević, Dejan (ur.). Zagreb: Veleučilište Edward Bernays, 2022. str. 146-158
Pita, Ivana: Rocco, Sanja
GENDRE-ORIENTED PACKAGE DESIGN: THE NEED OR A (MARKETING) TREND? // Economic and social development / Kopal, R. ; Samodol, A. ; Buccella, D. (ur.). 2022. str. 128-136
Rocco, Sanja
THE (POSITIVE) DESIGN ENVIRONMENT AS A PREREQUISITE OF DESIGN ORIENTATION // South East European Journal of Economics and Business, 16 (2021), 2; 17-42. doi: 10.2478/jeb-2021-0012
Selinšek, Aleksandra ; Rocco, Sanja ; Milfelner, Borut
Design orientation as a source of sustainable company performance // International journal of sustainable economy, 13 (2021), 1; 87-106. doi: 10.1504/IJSE.2021.10033109
Rocco, Sanja ; Grmuša, Tanja ; Luburić, Goran
The state of education in cultural management - artists' perspective // 12th Annual ENCATC Education and Research Session 21 October 2021, Online Artists in the spotlight! In search of new agendas for education and research in the cultural management and policy field, Book Proceedings. / Johansson, Tanja (ur.). Brisel: ENCATC, 2021. str. 69-86
Rocco, Sanja
The direct and indirect relationships between design orientation and market orientation / Selinšek, Aleksandra (mentor);
Maribor, Slovenija, . 2020
Rocco, Sanja ; Selinšek, Aleksandra ;
THE DIFFERENCE OF MANAGERIAL APPROACH IN MORE OR LESS DESIGN-ORIENTED COMPANIES // Management (Split), 25 (2020), No 1; 193-213. doi: 10.30924/mjcmi.25.1.11