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Zelena i digitalna tranzicija, institucije i proizvedeni rizik europskih regija
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Pancić, Mladen; Ćućić, Dražen; Serdarušić, Hrvoje
THE ROLE OF BLOCKCHAIN-BASED ADVERTISING IN ENHANCING CONSUMER TRUST AND BRAND REPUTATION: A QUANTITATIVE RESEARCH // Proceedings of the 28th CROMAR Congress “Marketing in Multiverse: From Real to Virtual”. Pula i Zagreb: Juraj Dobrila University of Pula, Faculty of Economics and Tourism "Dr. Mijo Mirković"; Croatian Academy of Sciences and Arts, 2024. str. 47-75
Zavišić, Željka; Pancić, Mladen; Ćućić, Dražen
VIRTUAL LEARNING QUALITY ANALYSIS // Economic and Social Development (Book of Proceedings), 105 th International Scientific Conference on Economic and Social Development - "Building Resilient Society". Varaždin: Varazdin Development and Entrepreneurship Agency, Varazdin, Croatia; University North, Koprivnica, Croatia; Faculty of Management University of Warsaw, Warsaw, Poland; Faculty of Law, Economics and Social Sciences Sale - Mohammed V University in Rabat,, 2023. str. 202-213
Ćućić, Dražen; Herceg, Krešimir; Horvatin, Tin
Challenges and Opportunities of Digital Solutions for Sustainable Development of Cycling Tourism Destinations in Croatia // ENTerprise REsearch InNOVAtion Conference - ENTRENOVA - Dubrovnik, Croatia & Hybrid, 14-16 September 2023
Dubrovnik, Hrvatska, 14.09.2023-16.09.2023. doi: https://doi.org/10.54820/entrenova-2023-000
Ćućić, Dražen
UTJECAJ ČLANSTVA U EUROPSKOJ UNIJI NA SEKTOR JAVNE UPRAVE U REPUBLICI HRVATSKOJ // Zbornik radova 13. Međunarodna konferencija Razvoj javne uprave. Vukovar: Veleučilište Lavoslav Ružička u Vukovaru, 2023. str. 56-69
Ćućić, Dražen; Pancić, Mladen; Serdarušić, Hrvoje
THE FINANCIAL AND SOCIAL IMPACTS OF THE APPROVED PROJECTS IN THE AREA OF DIGITAL AND GREEN TRANSITION ON THE CROATIAN SMES // EU and comparative law issues and challenges series, 7 (2023), 613-642. doi: https://doi.org/10.25234/eclic/27464
Ćućić, Dražen; Pancić, Mladen; Getto Lidija
ACADEMIC MOBILITY OF TEACHING AND NON-TEACHING STAFF AT THE JOSIP JURAJ STROSSMAYER UNIVERSITY OF OSIJEK // Economic and Social Development 100th International Scientific Conference on Economic and Social Development – Economics, Management, Entrepreneurship and Innovations: Book of Proceedings. Svištov: Sveučilište Sjever; VADEA, 2023. str. 211-225
Pancić, Mladen; Ćućić, Dražen; Dujak, Dora
Artificial intelligence and blockchain technology in marketing trends: exploring the role in brand value creation // Interdisciplinary management research XIX. Osijek: Ekonomski fakultet Sveučilišta Josipa Jurja Strossmayera u Osijeku, 2023. str. 907-930
Pancić, Mladen; Ćućić, Dražen; Serdarušić, Hrvoje
Business Intelligence (BI) in Firm Performance: Role of Big Data Analytics and Blockchain Technology // Economies, 11 (2023), 3; 99, 19. doi: https://doi.org/10.3390/economies11030099
Ćućić, Dražen; Pancić, Mladen; Serdarušić, Hrvoje
Future of transport and Green deal // Proceedings of 23rd International Scientific Conference Business Logistics in Modern Management 2023. Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Economics and Business in Osijek, 2023. str. 129-152
Pancić, Mladen; Serdarušić, Hrvoje; Ćućić, Dražen
Green Marketing and Repurchase Intention: Stewardship of Green Advertisement, Brand Awareness, Brand Equity, Green Innovativeness, and Brand Innovativeness // Sustainability, 15 (2023), 16; 12534, 22. doi: https://doi.org/10.3390/su151612534