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Tourism Architecture of the Croatian Adriatic in Austro-Hungarian Monarchy journals

Tourism architecture is without a doubt an indispensable part of tourism and cultural offer of a destination. In accordance with its purpose, which is to attract as many visitors as possible, tourism architecture must simultaneously meet different interests as well as be specific/unique. What this means is that tourism architecture, in addition to fulfilling its function, should also apply the latest technological solutions, upkeep hygiene standards and have a recognizable design. To identify the condition and the number of tourism architecture facilities on the Croatian Adriatic compared to other parts of the Monarchy at the very beginnings of tourism development, various professional journals published during the Austro-Hungarian Monarchy were analysed. The research has shown that tourism architecture of the Croatian Adriatic was presented in tourism, architectural, medical, entertainment and other journals and that it was designed by architects from Austria, Italy, Czech Republic, Germany, Hungary, Slovenia, Poland and Croatia. Depending on the type of magazine, the focus was on location, blueprints, capacity, services, design, investments, events and so on. Due to the condition of design documents in Croatian archives, these journals presenting tourism architecture of the Croatian Adriatic help us nowadays to learn about designers, designs and events, as well as about the development of tourism, the development of tourism architectural ideas, the shaping of tourism landscape and tourism culture of the time.

tourism architecture, history of tourism architecture, culture of travelling, Croatian Adriatic, Austro-Hungarian journals

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