engleski

The Importance of Different Dimensions in the Experiential Based Model Among Wine Tourists in the Republic of Macedonia

Wine tourism is facing new challenges where tourists are in search of extraordinary, unique and memorable experiences, which requires from individual wine operators to develop a distinct, engaging and value-added offering. The present study utilizes relevant constructs of the experience economy model to reveal the importance of each dimension among visitors of major wineries in the Republic of Macedonia.

experience economy, wineries, wine tourism

nije evidentirano