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Pregled bibliografske jedinice broj: 9417

The Challenge of Building Trust in the Emerging Business Culture in Croatia


Vehovec, Maja; Kaštelan Mrak, Marija
The Challenge of Building Trust in the Emerging Business Culture in Croatia // 2nd International Conference on "Enterprise in Transition" / Buble, Marin ; Hashi, Uraj ; Pavić Ivan ; Reić, Zlatan ; Vojnić D. (ur.).
Vienna ; Split: DAAM International ; Faculty of Economics, 1997. str. 354-360 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni)


Naslov
The Challenge of Building Trust in the Emerging Business Culture in Croatia

Autori
Vehovec, Maja ; Kaštelan Mrak, Marija

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
2nd International Conference on "Enterprise in Transition" / Buble, Marin ; Hashi, Uraj ; Pavić Ivan ; Reić, Zlatan ; Vojnić D. - Vienna ; Split : DAAM International ; Faculty of Economics, 1997, 354-360

Skup
2nd International Conference on "Enterprise in Transition"

Mjesto i datum
Split, Hrvatska, 22-24.05.1997

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
Business Culture; Trust; Croatia; Transaction Costs Theory

Sažetak
Our thesis is that former communist countries can not substantially save on transaction costs because economic agents do not trust one another. This trust is not a consequence of rational calculation, but relies on ethical habits that make up what we call a business culture. In this paper we argue that by building up trust the Croatian economy could become more efficient and competitive.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija



POVEZANOST RADA


Projekt / tema
081003

Ustanove
Ekonomski fakultet, Rijeka