engleski

The Characteristics and Specifics of Music and Gourmet Events - the Case Study of Istria

Terms cultural tourism and event management have grown in prominence, both in terms of academic discussion and tourist policies. These are growing forms of special interest tourism which represent the increasingly significant attractors for the arrival of visitors to a tourist destination. In this paper, the authors describe two subtypes of events: musical events and gourmet events on the example of the Croatian tourist region of Istria. The authors in their work apply a comparative analysis and empirical research with the aim of testing the basic hypothesis set in the work, which is: The field of events is inadequately defined within the strategic planning of a destination, the key consensus of stakeholders is missing, and events and event tourism are still not sufficiently considered at the highest levels. The authors have proved this by analyzing the ETIS - EUROPEAN TOURISM INDICATOR SYSTEM indicator, confirming that this system is inadequate for overviewing of events as an increasingly important element of the tourist product of a destination. In relation to this conclusion, the authors are committed to the adding of new indicators to the ETIS System that will include event tourism and its effects. The most important contribution of the paper consists in an in depth analysis of two growing groups of events within tourist destinations - music events, as well as looking at the wider role of gastronomy and music in tourism, both from the economic and social perspective. On the other hand, the authors explore the correlation between measurements of the sustainability of tourism development through the ETIS indicators and event tourism. Certainly, this is a growing field of research, which needs to be further promoted, but also analyzed from an interdisciplinary perspective, primarily with the aim of developing sustainable tourism destinations as focal points of tourism travel.

event management, destination management, music and tourism, gourmet events, ETIS (European Tourism Indicator System)

Zbornik se referira u sljedećim bazama: EconLit, ProQuest, EBSCO