Applying the theory of planned behaviour in predicting the intention to implement corporate social responsibility (CROSBI ID 662440)
Prilog sa skupa u zborniku | izvorni znanstveni rad | međunarodna recenzija
Podaci o odgovornosti
Ham, Marija ; Pap, Ana ; Štimac, Helena
engleski
Applying the theory of planned behaviour in predicting the intention to implement corporate social responsibility
Corporate social responsibility is a significant factor of sustainable development and social progress. The purpose of this research, based on the Theory of planned behaviour, is to examine the direction and strength of the influence of attitudes, subjective norms, perceived behavioural control and representation of corporate social responsibility in education (extension of the model) on business students’ (as future managers) intention to implement corporate social responsibility in their future companies. The study is based on the outcomes of a questionnaire completed by a sample of 253 business students.
theory of planned behaviour, corporate social responsibility, intention, corporate social responsibility in education
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Podaci o prilogu
6544-6553.
2018.
objavljeno
Podaci o matičnoj publikaciji
Proceedings of the 31st International Business Information Management Association Conference
Soliman ; Khalid S.
978-0-9998551-0-2
Podaci o skupu
31st International Business Information Management Association Conference (IBIMA)
predavanje
25.04.2018-26.04.2018
Milano, Italija