engleski

Education reform in Croatia: Picking a bone of contention

Education in Croatia has been subjected to various modifications in the last 25 years, but the greatest change was expected in 2016 when the most recent reform was proposed. With the change of government, the implementation of the reform was called into question, which prompted the citizens to organise peaceful demonstrations. The Croatian designers created posters in order to mobilise the public and support the demonstrations. However, as this research has shown, visual and linguistic content of the posters draws heavily on ideological and religious differences in Croatian society neglecting the core issues of the reform. During the presentation we will discuss which advertising techniques were used and with what purpose.

kognitivni okviri, vizualne metafore, jezične metafore, obrazovna reforma u Hrvatskoj

nije evidentirano