engleski

Implementation of ICT Innovation Trends in Croatian Hotel Industry

In the last decade, the impact of ICT (Information Communication Technology) has been recognized and as one of the major challenges in hotel and hospitality industry. Regarding tourism in general, ICTs are necessary components of doing business. Information technology is nowadays everywhere and by adding communication technology, the possibility of how it can be used in tourism as a global phenomenon is endless. If the right ICT is correctly applied, every hotel can obtain visible organizational benefits. This paper describes the implementation of ICT innovation trends that need to be used in the hotel industry of Croatia. The aim of this paper is to analyse and describe the possibilities of implementation of ICT in Croatian hotels.

hotels, hospitality, Croatian tourism, ICT, innovation trends

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