Analysis of external environment’s moderating role on the entrepreneurial orientation and business performance relationship among Italian small enterprises (CROSBI ID 234565)
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Morić Milovanović, Bojan ; Wittine, Zoran
engleski
Analysis of external environment’s moderating role on the entrepreneurial orientation and business performance relationship among Italian small enterprises
Scientific research of entrepreneurship has produced the concept of entrepreneurial orientation, which has grown into one of the most important factors when it comes to management research. Thus, the goal of this paper is to explore relations between the constructs of entrepreneurial orientation and business performance in small companies, as well as the moderating effects of external environment factors. Relation between the entrepreneurial orientation and performance is extremely complex because it is moderated by many internal and external factors. Although a lot of research on the topic has already been done, global changes condition the necessity for new findings in light of these changes. In order to gain new insights, authors conduct primary research.
Business performance ; entrepreneurial orientation ; external environment ; Italy ; SME
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