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Investing in Company's Innovation Capacity: The Case of Croatia (CROSBI ID 636331)

Prilog sa skupa u zborniku | izvorni znanstveni rad | međunarodna recenzija

Fosić, Ivana ; Pekanov Starčević, Dubravka ; Živković, Ana Investing in Company's Innovation Capacity: The Case of Croatia // Economic and social development / Cingula, Marijan ; Vlahov, Rebeka Danijela ; Dobrinić, Damir (ur.). 2016. str. 411-421

Podaci o odgovornosti

Fosić, Ivana ; Pekanov Starčević, Dubravka ; Živković, Ana

engleski

Investing in Company's Innovation Capacity: The Case of Croatia

Innovation is considered as an important generator of growth and development of a company, industry and the whole economy, so there is no doubt that innovation must become a priority for each company. The main purpose of this paper is to reveal the propensity to innovate among Croatian companies, examine what types of innovation are implemented and assess planned investments in innovation in the future. The aim of this paper is to explore investment in innovation of Croatian companies by emphasising the importance of systematic and planned investments in innovation, with special focus on new or significantly improved organisational methods (Knowledge Management or internal organisational structure). The study uses the data of the European Commission (Flash Eurobarometer 415), and applies descriptive analysis and inferential statistics as primary statistical procedures. The results show that large companies in Croatia and companies with higher turnover generally invest more in innovation. Medium-sized companies that are part of a group and are present in the market for more than five years are more prone to implement innovation in terms of new or significantly improved organisational methods.

innovation; investment; organisational methods; Republic of Croatia; total turnover

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Podaci o prilogu

411-421.

2016.

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objavljeno

Podaci o matičnoj publikaciji

Economic and Social Development (Book of Proceedings), 15th International Scientific Conference on Economic and Social Development - Human Resources Development

Cingula, Marijan ; Vlahov, Rebeka Danijela ; Dobrinić, Damir

Varaždin: VADEA ; Sveučilište Sjever

1849-7535

Podaci o skupu

15 th International Scientific Conference on Economic and Social Development - Human Resources Development

predavanje

09.06.2016-10.06.2016

Varaždin, Hrvatska

Povezanost rada

Ekonomija