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Pregled bibliografske jedinice broj: 793022

Translation project management – Croatian and Slovenian translation of Philip Kotler’s Marketing Management (case study)


Rajh, Ivanka
Translation project management – Croatian and Slovenian translation of Philip Kotler’s Marketing Management (case study) // Terminological symposium - Terminology and specialized translation serving intercultural communication
Zadar, Hrvatska, 2014. (predavanje, domaća recenzija, pp prezentacija, stručni)


Naslov
Translation project management – Croatian and Slovenian translation of Philip Kotler’s Marketing Management (case study)

Autori
Rajh, Ivanka

Vrsta, podvrsta i kategorija rada
Sažeci sa skupova, pp prezentacija, stručni

Skup
Terminological symposium - Terminology and specialized translation serving intercultural communication

Mjesto i datum
Zadar, Hrvatska, 22.-23.8.2014

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Domaća recenzija

Ključne riječi
Translation project management; international standards

Sažetak
Translation work being typically carried out in the form of projects, this lecture touched upon the structure of such projects, stakeholders involved and the nature of their relationships. It also discussed the international standards developed for translation services (EN 15038:2006, ISO/TS 11669:2012), and analyzed a case of a translation project against the backdrop of the mentioned standards.

Izvorni jezik
Engleski

Znanstvena područja
Filologija



POVEZANOST RADA


Ustanove
Zagrebačka škola ekonomije i managementa, Zagreb

Autor s matičnim brojem:
Ivanka Rajh, (346541)