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Pregled bibliografske jedinice broj: 782416

The Negotiation Process of Car Sales in Croatia


Bezić, Heri; Galović, Tomislav; Đordić, Tomislav
The Negotiation Process of Car Sales in Croatia // ADVANCES in Business-Related Scientific Research Conference Proceedings / Fošner, A. (ur.).
Ljubljana: GEA COLLEGE – Faculty of Entrepreneurship, 2015. str. 1-2 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni)


Naslov
The Negotiation Process of Car Sales in Croatia

Autori
Bezić, Heri ; Galović, Tomislav ; Đordić, Tomislav

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
ADVANCES in Business-Related Scientific Research Conference Proceedings / Fošner, A. - Ljubljana : GEA COLLEGE – Faculty of Entrepreneurship, 2015, 1-2

ISBN
978-961-6347-57-0

Skup
Business-Related Scientific Research Conference - ABSRC 2015,

Mjesto i datum
Rim, Italija, 14-16.10.2015.

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
Car sales ; Croatia ; Primorsko Goranska County ; Business negotiation ; Business Communication ; Evaluation

Sažetak
The key goal of this research was to emphasize the relevant characteristics of business negotiation processes within car sales procedure in Primorsko Goranska County, Croatia. The focus is directed towards identifying the importance and the affirmation of behavior of both parties within car sales negotiating process. The authors analyze the common negotiation styles in car sales, behaviors of car sales representative and reasons for problems that may arise during car sale negotiations. The methodology of this study consists of evaluation based on the questionnaires that were delivered to more than fifty car salesperson and managers in Rijeka, Primorsko Goranska County, Croatia. The basic aim of this research is to indicate the most effective way in order to achieve successful negotiation aims in car sales.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija



POVEZANOST RADA


Ustanove
Ekonomski fakultet, Rijeka