engleski

Supply Chain Management (SCM) in the Croatian Corporate Sector: Strategic Perspectives of Outsourcing

Logistics is a rather ‘old’ discipline, aiming to provide accurate information, services and goods, wherever those are needed (in the organization and throughout its marketing channels), in order to obtain current and future profitability by costeffective fulfillment of demands. However, the introduction of contemporary information technology (IT) has thoroughly changed the manner in which it is implemented (Kansakamedala et al., 2004). Powered by efficient information systems (IS), logistics management has started providing business organizations with the opportunity to achieve competitive advantage. At the other hand, the notion of supply chain management (SCM) has being extensively used in the past decade. It differs from the logistics (which is, essentially, a planning orientation oriented toward the optimization of the flow of goods, services and/or information through the value chain of a single), by expanding the logistics framework through linkages among the processes of multiple enterprises, belonging to the same value chain2. Therefore, it is often formally defined in terms of managing upstream and downstream relations in a supply chain (i.e. chain of relationships between suppliers and customers, reaching all the way to the end customer/user), i.e. as a network of organizations working together, in order to optimize the flow of material/information to the end users (Cristopher, 2005, pp. 5-6).

Supply Chain Management (SCM); outsourcing; Application Service Providing (ASP); Croatia

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