engleski

DEVELOPMENT AND PERSPECTIVES OF EDUCATION FOR JOURNALISTS AND MEDIA COMMUNICATION EXPERTS IN CROATIA(CASE STUDY OF CROATIA)

This paper reports on the research results of the research project “Croatian media communication in convergent media environment: Contribution to the development of education of journalists and media experts in Croatia”, referring to a longitudinal study conducted in Croatia from 20th of January 2006 until 20th of December 2012, on a representative sample of 210 journalists and media professionals who work in the programs of education of journalists and media professionals in Croatian universities, colleges and specialized internal journalism schools. The paper further comparatively examines the attitudes and opinions of journalists and media professionals about their knowledge of models of education of journalists in the region, Europe and other countries with developed journalism and traditional media. Models of education of journalists and media professionals cannot be compared to education models in other countries with a highly developed tradition in education of journalists and media professionals. Although, the obtained research results point to positive trends that are introduced into educational programs (communication theory, media communication, public relations, media democracy, media freedom, media law and media ethics) and new ICT technologies (new media, Internet and Social Networks) as the core of program development for the education of journalists and media professionals in Croatia.

journalism, communication studies, media

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