engleski

Technology Acceptance: Why is so Important to Understand?

With the ever-increasing development of technology, particularly Information and Communication Technology and its impact on users’ private and professional life, the question regarding an acceptance or rejection of the technology still remains an important research issue in the field. In the last few decades an interest of a science community in addressing this question has resulted in a development of a number of theories and models of technology acceptance and its effective usage. The article presents a brief literature review related to Technology Acceptance Model introduced a quarter century ago along with gained related understanding and future research directions identified during this study.

Technology Acceptance Model (TAM); Literature Review

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