engleski

The Linguistic Landscape of Zadar

Zadar is one of Croatian towns that have been parts of different socio-cultural and administrative entities throughout several millennia of their history. In its history it was also the final destination of many migrants and immigrants. Because of these facts, Zadar has almost always been a multilingual town and its linguistic ecology is one of the most fascinating ecologies in Croatia, because of the existence of several Croatian dialects, regiolects and standard languages (Brozović, 1976). In this paper I will present the results of the analysis of the linguistic landscape of Zadar. The analysis will be based on previous research on linguistic landscape (Backhaus, 2007 ; Cenoz and Gorter, 2006 ; Gorter, 2006 ; Jaworski and Thurlow, 2010 ; Franco Rodriguez, 2009 ; Shohamy et al., 2010 ; Shohamy and Gorter, 2009). The methodology that will be used in this research is the one used in most of previous studies on linguistic landscape. On five locations in the town, (quarters Arbanasi, Poluotok, Voštarnica, Relja and Puntamika), elements of linguistic landscape (Backhaus, 2007) will be photographed with a digital camera. The photographs will then be analysed according to the standard procedure. Hopefully, this research will show whether the rich linguistic ecology is equally represented in the linguistic landscape of the town.

linguistic landscape; Zadar; linguistic ecology; public signs; semiotics

nije evidentirano